Dell Storage

Strategy

Put data in the right place, at the right time for the right cost

Dell storage is transforming the way the world thinks about storage. We’ve started fresh, building the right storage architecture using best-of-breed technologies developed in the last decade. Because we don’t have legacy technology to protect, we’re able to focus our engineering efforts on delivering technology that moves your business forward.

Our strategy is based on a commitment to deliver on an open, scalable design. To make enterprise features a reality for companies of all sizes. To make advanced storage functionality affordable to own and operate.

At the same time, we aim to disrupt the economics of the enterprise technology model. Developing solutions that scale with efficiency and deliver repeatable results with any size deployment. And above all, we are committed to redefining the customer experience — to make storage easier to buy, easier to own and easier to operate.

The Fluid Data architecture is how we are executing on our strategy.

Fluid Data Strategy
Fluid Data Strategy
The Fluid Data architecture supports a differentiated storage strategy that extends enterprise capabilities regardless of enterprise size.